Protected: Case Study: Happy Dad
- Company Name: Happy Dad
- Founded: 2021 (in the US), 2024 (in Canada)
- Location: National presence in Canada
- Industry: Alcoholic Beverages (Seltzer)
- “One of the things we do with Last Call Analytics (LCA) is to look at where did we have the great success with the brand from the get go, and how can we duplicate that success in those same accounts, utilizing both where we had success and where we could have improved upon our success. And LCA will allow us to kind of look at both those things simultaneously, so we can kind of put a much bigger plan of attack together this year to ensure we're succeeding in those stores we succeeded in and improving those stores that maybe we struggle a little bit more”